digital thread

Declining

-41.9%

growth in active market interest over 28 days

61.5% of demand comes from 1000+ companies. Higher Education leads across industries.

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36 demand signals 19 companies Updated Mar 15
Demand Signals
Companies
-41.9%28d
11325Feb 15Feb 19Feb 23Feb 27Mar 4Mar 10Mar 11

1.0x increase since Feb

Top Segment

61.5%

1000+

Top Industry

23.1%

Higher Education

Top Seniority

46.2%

Entry Level

Top Market

100%

United States

Who's Driving This Demand

Use these firmographic breakdowns to target the right segment. In graph8, you can filter in-market companies by any of these dimensions and build a list in seconds.

Company Size

1000+
61.5%
1-10
15.4%
51-200
7.7%
201-1000
7.7%
11-50
7.7%

Industry

Higher Education
23.1%
Education Management
7.7%
Legal Services
7.7%
Machinery
7.7%
Mining & Metals
7.7%
Miscellaneous
7.7%

Seniority Level

Entry Level
46.2%
In Training
23.1%
Entry Level Manager
7.7%
Experienced Manager
7.7%
Vice President
7.7%
Director
7.7%

Department

Administrative
15.4%
Media and Communication
15.4%
Engineering
15.4%
Customer Success and Support
7.7%
Finance
7.7%
Human Resources
7.7%

Geography

United States
100%

Analyst Take

As of December 2024, digital thread ranks as a declining B2B topic with -41.9% growth, based on behavioral data from 36 B2B professionals across 19 companies. The sharpest decline comes from large enterprises (1000+ employees) representing 61.5% of demand signals, suggesting established manufacturers may be moving beyond initial digital thread implementations.

Higher education leads industry interest at 23.1%, indicating academic research focus rather than active commercial deployment. Entry-level professionals drive 46.2% of engagement, pointing to educational and onboarding activities rather than strategic decision-making by senior executives.

Companies Showing Intent

Companies actively researching digital thread right now

11 companies showing intent

glencore

glencore.com

Mining & Metals 10001+ United States 4 2026-03-15

jjt inc

jjtinc.com

Miscellaneous 1-10 United States 4 2026-03-15

jacobs engineering and construction, llc

jecllc.com

Construction 201-500 United States 2 2026-03-15

represented

represented.us

Staffing and Recruiting 1-10 United States 2 2026-03-15

shindler, anderson, goplerud & weese p.c.

sagwlaw.com

Legal Services 51-200 United States 2 2026-03-15

sirius xm radio inc.

siriusxm.com

Entertainment 5001-10000 United States 2 2026-03-15

children's hospitals and clinics of minnesota

childrensmn.org

Hospital & Health Care 1001-5000 United States 1 2026-03-15

infologitech

infologitech.com

Information Technology and Services 11-50 United States 1 2026-03-15

iscar metals

iscarmetals.com

Machinery 1001-5000 United States 1 2026-03-15

career education corporation

perdoceoed.com

Education Management 10001+ United States 1 2026-03-15

university of wyoming

uwyo.edu

Higher Education 5001-10000 United States 1 2026-03-15

+1 more companies actively researching digital thread

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Build a list from these companies

Frequently Asked Questions

The -41.9% decline suggests companies have moved from exploration to implementation phases. Large enterprises (61.5% of signals) likely completed initial digital thread deployments and shifted focus to optimization.

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About this data

This report is based on aggregated, anonymized market demand signals. graph8 measures topic-level interest by analyzing page visit patterns across the public web. No individual-level data is exposed - all metrics represent aggregate cohort behavior. Data refreshes every 6 hours. graph8 customers can filter in-market companies from any trend into targeted lists and launch outreach sequences directly from the platform.